Curation, copywriting, design and imagery.
Expert experience with Klaviyo; advanced experience with Constant Contact and Campaign Monitor; beginner's experience with MailChimp.
Skills
Create bi- to tri-weekly email marketing and SMS campaigns (total 120k users) using visually compelling curated content, A/B testing and segmentation to generate an average of $42K/mo
Utilize email drip campaigns to automate conversions based on customer activity to generate an average of $9K/mo
- Welcome, post-purchase, win-back, unengaged (email list cleaning), and abandonment activity flows
Optimize all campaigns and flows to seamlessly appear on Desktop and Mobile through backend modifications
Automate seasonally designed transactional emails triggered via customer purchases
Analyze email results (sentiment, type, seasonality, timing, offer) to optimize future campaigns per brand
